Franchise Articles

Sep 27, 2017

Paving Your Path to Multiples

If you’re a potential franchisee looking at multiple units, unless you have over a $1 million in cash, you’re going to need some sort of financing in place to get all of your locations open. And...

Sep 27, 2017

Franchisees: A Valuable Resource For Prospective...

When performing due diligence, valuable resources for prospective franchisees are franchisees and former franchisees. In the Franchise Disclosure Document (“FDD”), the franchisor must list all...

Sep 26, 2017

Developing Your Franchise Strategy

The most pivotal decisions you will make as a new franchisor involve your strategy for program structure. These decisions, ultimately, affect key aspects of the offering – including the targeted...

Sep 22, 2017

Franchise Systems are Stretching for Growth

It’s hard to grow a franchise system. Selling franchises can be daunting at times. To try and cast a wider net, some franchise systems differentiate their business model to appeal to a broader...

Sep 21, 2017

It's All About Culture!

Culture. We hear it everywhere. But other than “traditions, customs and throwing a plate against the wall when we’re done eating,” what does culture really mean in the context of a business...

Sep 15, 2017

Identifying Your Ideal Franchisee

Not many people have the gall to turn down a $40,000 check. But, that’s a reality for America’s franchisors. More often than not, franchise brands are forced to close the door on a prospective...

Sep 13, 2017

Five Things to Keep in Mind During a Business...

Every business has the potential to have a PR crisis at some time in its existence. A crisis can be defined many ways but for purposes of this article, let’s just say it’s an abnormal occurrence...

Sep 8, 2017

The Top 10 Commandments of Pre-Shift Huddles

It’s only been relatively recently that the huddle has made its way from the playing field to the business workplace, but it has proven to be just as effective in settings as diverse as the...

Sep 7, 2017

Accountability Through Documentation: The Proof is...

Managing employees is a significant piece of the normal course of business. However, often times handling the “people” part of the job happens fluidly rather than through an established process....

Sep 6, 2017

Chicken or Egg Site Selection and Leasing – Which...

As we explain in our book, Negotiating Commercial Leases & Renewals FOR DUMMIES, there is a great deal for potential franchisees to consider before committing themselves to any franchise...

Sep 1, 2017

A Call For Back-To-Basics Marketing

There is a dawning realization among marketing-driven businesses that mass media advertising, like military bombing campaigns, cannot achieve the results you get from troops on the ground. So why...

Sep 1, 2017

SBA’s Streamlining of the Franchising Lending...

Potential Franchisees must be up to date on the latest SBA requirements placed on any and all franchise models. The SBA has simplified the previously a la carte practice of negotiating and...

Aug 30, 2017

Help Local Franchises Stay in Your Brand’s Lane

According to a 2017 survey by Franchise Direct, 41% of prospective franchisors are investing in the franchise space because they wish to be their own boss, but also don’t want to have to come up...

Aug 30, 2017

The Franchisor’s Formula for a Calculated Exit...

When you’re calculating the specifics of your franchise growth plan, the pursuit of sustainable expansion only makes up part of the equation. If you’re thinking like a true entrepreneur, you’ll...

Aug 25, 2017

Millennials, McDonald's, and Miley Cyrus

Millennials in the workplace can be quite challenging. Wikipedia defines a millennial as a “person reaching young adulthood in the early 21st century”. They’re typically known for being gifted...

Aug 24, 2017

A Failure To Communicate

The warden in Cool Hand Luke is right, we have a failure to communicate. Unlike the warden however, we do not want to resort to violence to get the point across. Internal marketing is an often...

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