Franchise Articles

Nov 15, 2017

My Franchising Dirty Little Secret

Last month I wrote on the philanthropic aspect to franchising that was occurring in the medical industry. A nonprofit sprung up recently due to a medical reason. Many of you know, but for...

Nov 9, 2017

5 Must-Know Tips of Facebook Advertising

Facebook has been the default go-to channel for brands to market their products in the most efficient and massive way, even without a strategy in mind. It’s becoming the new domain name where...

Nov 8, 2017

Four Deadly Sins of PR (& How to Avoid Them)

There’s little doubt that a well-messaged and sustained public relations campaign can do wonders for a company’s brand awareness and reputation. It doesn’t matter if that campaign is for a...

Nov 7, 2017

Where will Passion Take You in Business?

Pat asks: Just beginning my search and I am looking to find a business I can be passionate about. Everyone tells me to “follow my passion”. Is this good advice? As an entrepreneur &...

Nov 3, 2017

Top 10 Ways to Guarantee Your Best Workers Quit

10. Don’t make each new hire feel welcome and valued. Employees are most impressionable during the first days and weeks on the job. Every bit of information gathered during this time will either...

Oct 27, 2017

Negotiating Rental Rates – For Franchise Tenants

As we explain in our new book, Negotiating Commercial Leases & Renewals FOR DUMMIES, every tenant wants to pay the least amount of rent possible. Every landlord, however, wants to get the...

Oct 26, 2017

The Most Versatile Commercial Loan Product

Do you want to open a new franchise and need financing to do it? Do you want to expand your existing business by opening a new location? Do you want to refinance your business debt...

Oct 25, 2017

The Power of “No”

A system’s health and future depends on how comfortable novice franchisors are with one simple word. For some, saying “no” is second nature. Others warm up to it throughout the franchising...

Oct 20, 2017

5 Reasons the World Needs More Women Entrepreneurs

Women entrepreneurs are a powerful part of today’s economy. Their business acumen, intelligence, and resilience are among the many reasons women make such an impactful contribution. Here...

Oct 18, 2017

Prospective Franchisees Know Your Choices

In my experience, many individuals get locked into a specific franchise opportunity before fully understanding their options. We call this consumer driven investing, where they view a franchise...

Oct 17, 2017

Tips for shopping for Tech

A few months ago I went shopping for a new car. I had a vague idea of what I wanted but I wasn’t completely sold on any one brand, make, or model. The only thing I had officially committed myself...

Oct 16, 2017

Getting Started with SEO: 5 Things to do Before...

“How do we get our site to come up higher in Google searches?” This is (hands down) one of the first questions anyone launching a new franchisee website asks. While people seem to understand that...

Oct 6, 2017

Are Distributorships Exempt from the Franchise...

Franchising is regulated at the federal level under the Franchise Rule 16 C.F.R. Part 436 (the “Franchise Rule”) and at the state level by a myriad of business opportunity and relationship laws....

Oct 5, 2017

Family and Medical Leave Act – Answers to Your...

The Family and Medical Leave Act (“FMLA”) of 1993 allows eligible employees to take unpaid, job-protected leave for specified family and medical reasons. This Act, which applies to covered...

Oct 4, 2017

Presenting and Negotiating a Lease Proposal – For...

As we explain in our book, Negotiating Commercial Leases & Renewals FOR DUMMIES, there’s more than one way to present and negotiate a lease proposal. Some ways are right for some situations...

Sep 29, 2017

What Is Neighborhood Marketing?

Neighborhood Marketing is an old concept, but it’s as relevant and fresh as any current technological mass media campaign. It’s about targeting your marketing efforts on specific neighborhoods,...

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