Rob Lancit - Franchise Industry Experts | Be The Boss

Rob Lancit

Rob got his first taste of franchising back in 1995 where he led the franchise division for a technology start-up. This led to his direct and active involvement with the IFA, and attendance at several US Trade Missions to Australia, New Zealand, Singapore, the United Kingdom and Italy.

During this period Rob worked with several top US Franchise systems, learning the ropes and discovering the pitfalls American franchise systems invariably stumbled into while attempting to develop Canadian versions of their US models.

In 2000 Rob launched FranTech Media, a franchise development firm with the express intention of assisting US franchisors expanding into the Canadian marketplace.

Then, in 2001 Rob perceived a need in the marketplace for a web portal geared towards franchising opportunities in Canada – BeTheBoss ( was the result. Which grew to be the largest and most respected franchise directory in the country, which he sold in 2015.

He brings a wealth of knowledge in understanding today’s technological challenge’s and is able to bridge the gap between business development and technology. In doing he is able to take online franchise directories to new heights all while ensuring the success of each site.

Rob Lancit's Recent Articles

Jun 21, 2019

Do Restaurant Franchises Present Good...

Whether you’re a successful entrepreneur looking to add to your already established portfolio of franchises or if you’ve saved up your money and are looking to take the next step in your career...
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Jun 17, 2019

6 Reasons to Buy a Sandwich Franchise

There are countless types of businesses that can work on a franchising model. But when you first read the word “franchise”, what do you think of? If you’re like many Americans, you first think of...
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May 29, 2019

How Sign Franchises Work

We walk around and are surrounded by signs every day. And I don’t mean cosmic or spiritual signs, I mean literal signs. We are inundated with them. We see billboards by the highway, banners for...
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May 20, 2019

What Makes a Profitable Franchise?

In order to run a profitable franchise you must take in more money (revenue) than you spend (expenditures), thus resulting in a profit. The math is quite simple. But how to achieve a profit? Not...
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May 13, 2019

What to Look for in Computer Franchise...

The degree to which computerized technology has become part of our everyday lives could not have been dreamed of forty years ago. Heck, it could not have been predicted twenty or even fifteen...
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May 10, 2019

5 Benefits of Lawn and Garden Franchises

On some level, most people dream of being their own boss. Opening a franchise is the best way to achieve this dream. Franchise ownership allows you to run your own business within the framework...
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May 6, 2019

4 of the Best Franchises to Open

Opening a franchise is a long term goal for many hard working people with an entrepreneurial spirit. How many of us don’t want to be our own boss on some level? Not many. And opening a franchise...
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Apr 26, 2019

The Benefits of Owning a Cleaning Franchise

Some people want to buy a franchise because it is in an industry about which they are passionate. It’s a franchise of a business in which they have expert knowledge and years, maybe even decades...
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