Rob Lancit - Franchise Industry Experts | Be The Boss

Rob Lancit

Rob got his first taste of franchising back in 1995 where he led the franchise division for a technology start-up. This led to his direct and active involvement with the IFA, and attendance at several US Trade Missions to Australia, New Zealand, Singapore, the United Kingdom and Italy.

During this period Rob worked with several top US Franchise systems, learning the ropes and discovering the pitfalls American franchise systems invariably stumbled into while attempting to develop Canadian versions of their US models.

In 2000 Rob launched FranTech Media, a franchise development firm with the express intention of assisting US franchisors expanding into the Canadian marketplace.

Then, in 2001 Rob perceived a need in the marketplace for a web portal geared towards franchising opportunities in Canada – BeTheBoss ( was the result. Which grew to be the largest and most respected franchise directory in the country, which he sold in 2015.

He brings a wealth of knowledge in understanding today’s technological challenge’s and is able to bridge the gap between business development and technology. In doing he is able to take online franchise directories to new heights all while ensuring the success of each site.

Rob Lancit's Recent Articles

Aug 30, 2019

Sign Franchises Working Mechanism

“Sign, sign, everywhere a sign”, sang the Five Man Electrical Band in 1970 and whatever you think of that song, they were right, at least literally. We see signs everywhere we go. And I don’t...
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Aug 23, 2019

Can You Buy a Master Franchise?

In theory, the franchise business model is not particularly complicated. The owners of a business can sell or lease their brand name and their business template to qualified candidates to run...
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Aug 21, 2019

5 Reasons to Pursue Franchise Opportunities

Franchise opportunities are great opportunities. They’re great opportunities for business people who want a relatively safe way to invest their money; to invest their money into a business that...
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Jul 31, 2019

What Types of Education Can You Franchise?

Education is great. It’s fun and important to learn and teaching others can be really rewarding. Rewarding in more of an emotional and spiritual sense, perhaps. Few people have got rich off of...
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Jul 26, 2019

Event Management & Franchising

Event management has been around in one form or another for decades now. But it has only been relatively recently that people have really been able to make a career, and more specifically, a...
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Jul 23, 2019

Can You Run a Franchise Part Time?

We sometimes get asked why we decided to name our website “Be The Boss”. The answer is fairly simple. While there are many great reasons to pursue franchise ownership, there is one thing common...
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Jul 22, 2019

4 Benefits to Running a Kiosk Franchise

Kiosk franchises are franchised businesses that operate out of kiosks. A kiosk franchise can sell pretty much anything, from mobile phones and phone plans, to jewelry, to cosmetics, to beverages,...
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Jul 18, 2019

Electronics Franchises 101

The importance of technology and electronics to our society continues to increase year over year, decade after decade. Much of this innovation reaches consumers in terms of software, e.g....
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