Franchise Articles

May 19, 2017

Why your franchise PR campaign is more than just a...

There’s little doubt that a well-messaged and sustained public relations campaign can do wonders for franchise validation. While not a traditional “lead-driver” for franchise sales, the benefits...

May 18, 2017

How to Continue Your Education as a Franchise...

No matter what your age or profession, it’s never too late to learn something new. Whether you’ve been in the business for 10 years or are just starting out, you can benefit from learning new...

May 18, 2017

I Wrote My FDD Now What?

Congratulations, you are a franchisor, but now you need to get busy. Here are the next 5 areas you need to continually focus on. While most articles are about how a franchisor must focus their...

May 17, 2017

Programmatic vs Problematic

As the fastest growing medium in advertising history (yes, that includes print, broadcast and radio), programmatic is set to make up more than 50% of digital sales revenue worldwide by 2018....

May 12, 2017

Lessons on Franchise Quality Control

Many lessons can be learned from John Lee Hancock’s “The Founder,” but perhaps none more important than the lesson of quality control and consistency as the foundation of franchise success. In...

May 11, 2017

5 Five Traits of Successful Franchisees

Here at FranchiseExpo.com, we know that many people may be under the impression that a successful franchisee is an entrepreneur who has a classic Type A personality and a desire to break new...

May 10, 2017

NYC Makes History/"Herstory," Barring Employers...

On April 5, 2017, the New York City Council passed a law amending New York City’s Human Rights Law to prohibit covered employers and employment agencies, with some narrow exceptions, from: a)...

May 5, 2017

Summer Plans?! Help Franchisees with 5...

Franchise owners, especially those newer to your system, are often hesitant to take a much needed and well deserved family summer vacation and break from their business. The problem is, they are...

May 4, 2017

Your Personal Guide to Buying a Franchise

Buying a franchise can be serious business. You want to get one that not only turns a profit and provides for you and your family, but you also want to get one that matches your skills,...

May 3, 2017

LinkedIn for Lead Gen

Whether it’s staying connected with old colleagues, utilizing professional development resources, or even job searching, there’s no doubt in the power of the world’s largest professional social...

Apr 28, 2017

Building Strong Franchise Relations

Franchise relations is used to refer to the state of the relationship between a franchisor and its franchisees, which can range from positive to negative. The level of franchise relations is one...

Apr 27, 2017

Vital Steps When Purchasing A Franchise

1. Current Franchisees, Your Best Source Of Information About the Franchisor. The best source of information about a franchise system is its franchisees. In the Franchise Disclosure...

Apr 26, 2017

Safety Culture: The Importance of Developing and...

It is inevitable that in any business with employees, there will be workplace incidents and injuries. Though safety may be one of the least glamorous aspects of operating a business, proper...

Apr 21, 2017

Buying vs. Leasing Commercial Space: Pros and Cons...

As we explain in our new book, Negotiating Commercial Leases & Renewals FOR DUMMIES, the most common reason tenants lease space instead of buying a location is because of availability – or a...

Apr 20, 2017

3 Hiring Tips for Your Franchise Location

No matter what type of new franchise opportunity you plan to purchase, the number one factor in determining your success will be your employees. Great employees are going to ensure repeat...

Apr 19, 2017

The Ultimate Small Business Start-Up

Franchising could be viewed as the ultimate business startup—the business units are small enough to provide local goods and services yet large enough to provide efficiency and profitability. Most...

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