Franchise Articles

Dec 21, 2016

The Franchise Relationship: Communication as a...

Communication is the key element in the ever-growing relationship between franchisor and franchisee. Whether it’s a franchisor interested in increasing franchisee revenues, or a franchisee hoping...

Dec 16, 2016

Revving Up for the New Year

It’s that time of the year once again, when millions hit the road and celebrate the holidays with their loved ones. In preparation for those journeys, most, first take some time to check out...

Dec 14, 2016

The Ins and Outs on Negotiating your Franchise...

Buying a franchise could be a lucrative opportunity for you. However, if you fail to take a few specific steps, it could lead to a significant risk. Potential franchisees are not experts in the...

Dec 8, 2016

A Few Thoughts on Creativity

The definition of creativity that I like the most came from arguably the most creative person in history, Michelangelo. His definition of creativity was, “relating the previously unrelated”....

Dec 7, 2016

Franchise Sales: How-To and the Hardest "No" in...

Franchise sales sometimes appear easy — create a compelling value proposition, generate franchise leads, finalize some contracts, and deposit those big checks. Simple, right? In theory, sure -...

Dec 2, 2016

Employer Provided Leave and the Americans with...

Disability discrimination charges filed with the Equal Employment Opportunity Commission (“EEOC”) has increased over six percent since 2015. The majority of claims allege employers fail to grant...

Dec 1, 2016

6 Tips for a Successful Holiday Season on Social...

The 2016 holiday marketing season is upon us! Each year it seems that holiday commercials and advertisements start earlier and earlier and they become even more clever than the year prior. So what...

Nov 1, 2016

Franchising growth: Benefits of pulling in the...

Every year, new companies emerge that believe they have the perfect idea or product that could set the world on fire, and bet big on themselves to open hundreds of locations seemingly...

Oct 25, 2016

Traits of the Potential Franchise

The tried-and-true process of awarding your franchise Potential franchisees share a host of commonalities. They’re entrepreneurial in sprit, emotional by nature and are motivated by a...

Oct 25, 2016

Franchisees & Franchisors Should Divide and...

Everyone is fairly familiar with the fact that franchise systems have two types of advertising; local and national. The national advertising can go by many names such as a National Marketing...

Oct 20, 2016

Lessons in Franchising by Aesop

The Donkey and the Grasshoppers A Donkey having heard some Grasshoppers chirping and singing was highly enchanted. Desiring to possess the same charms of melody, he asked, “Grasshoppers...

Oct 17, 2016

Employee “Stay” Interviews

While Exit Interviews deliver useful information about the organization and the departing employee’s manager, when it comes to keeping good people on board, they are analogous to closing the...

Oct 14, 2016

ENTREPRENUERIAL DISTRACTION: OR HOW TO ADD RISK...

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Oct 14, 2016

Localize That Content!

The power of localized content cannot be underestimated in the franchise world. Say you send out a promotion on behalf of your franchisee in south Florida for winter coats and snow shoes. While...

Oct 14, 2016

It’s Never Too Late to Become More Social

Taking Advantage of the Benefits of Social Media for Your Business As business-minded individuals, we understand how important a social media presence is, whether you’re managing a large or...

Oct 13, 2016

What Help Do Franchisors Provide Their Franchisees...

Potential franchisees should take a lesson from cautious pedestrians who look both ways before crossing the street. Before paying a substantial franchise fee, make sure you understand what...

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