Firehouse Subs Opens New Franchise Business in Wisconsin


May 11, 2016

Sandwich chain Firehouse Subs recently opened a new franchise business location on South Koeller in Oshkosh, Wisconsin. This marks the ninth store in the state, with other locations already operating in Green Bay, Eau Claire, Milwaukee and elsewhere. The franchise first announced its plan to open new stores in Oshkosh and other regional cities back in January of 2016.

Oshkosh owner and franchisee Steve Ahrens, who holds franchise rights to the area, is currently seeking a storefront in the Fond du Lac area to open another location within a year.

While each Firehouse store offers the same popular selection of menu items, Ahrens has added a few local touches to his Oshkosh store. On a wall near the dining room, a mural with a horse-drawn fire truck has Oshkosh's former firehouse standing proudly in the background. Ahrens took a photo of the historic bright-red firehouse that still stands today and used it for the mural. The old firehouse coincidentally has "Hook & Ladder" carved near its roof, which is also the name of the chain's top-selling sub.

Firehouse Subs Franchises for Sale

Started in Florida by firefighting brothers Chris and Robin Sorensen, Firehouse Subs is a brand on the rise and recently came in at #29 on Entrepreneur Magazine's "Fastest-Growing Franchises of the Year" list for 2016. The chain has several franchises for sale, with availability in markets such as Delaware, Florida, Connecticut and Massachusetts. To qualify for this franchise opportunity, applicants need a credit score of at least 650 and a minimum of $80,000 to invest. The franchise fee is $20,000, with the total initial investment starting at $131,150 and going up to $928,405 for a single location.

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