Franchise Articles

Jan 9, 2014

ABCs of Franchising

The Fundamentals of the Franchise Relationship Franchising is a very simple concept, and when both franchisor and franchisee understand how it works, it can work beautifully!...

Dec 9, 2013

Franchise Fees Part III - Ad Fee

Making Sense of Advertising Fees Brand identity. How do you achieve it? Advertising! Every business owner knows that brand identity drives customers and revenues, but how many small...

Nov 26, 2013

"Franchise Royalties Are Too Expensive!" . . . Are...

Passing up the opportunity to buy a franchise because you didn’t want to pay a royalty fee might be a costly mistake. Here’s why: Left to your own devices in business, there’s a pretty good...

Nov 18, 2013

What’s Wrong With Franchising? It’s Too Expensive!...

"It's too expensive!" – that's what most prospective franchisees say in The A to Zs of Buying a Franchise when they're asked "What's wrong with franchising?" The seminar is one of the most...

Nov 11, 2013

The merits of using a franchise broker

Buying a franchise is akin to buying a house. You’ve got to spend a lot of time looking, considering, comparing and thinking. And most of us don’t want to do all that work on our own. That’s why we...

Nov 4, 2013

What good are franchise advisors?

You wouldn’t agree to surgery before talking to a doctor, and you shouldn’t buy a franchise before talking to several professional advisors. The doctor will examine you and look at your X-rays to...

Oct 22, 2013

Why is turning 50 such a monumental benchmark?

I can’t believe that I am 50 years old. I look back to when I was in my 20s, when the thought of being 50 (an old man) seemed so far away. I had so many aspirations, places to see, things to do and...

Oct 22, 2013

Questions to ask existing franchisees

Some prospective franchisees admit they do not know what to ask existing franchisees, and others say they know what they’d like to ask, but they don’t know how! Don’t let either situation stop you...

Oct 10, 2013

10 Tips for attending a franchise expo

The fastest way to find the franchise business that makes sense for you, professionally, personally and financially, is to visit a franchise expo and spend time getting to know franchisors. Many...

Sep 30, 2013

5 Myths of Franchise Ownership

The downside of telling your family and friends that you’re going to buy a franchise is that they will want to tell you what they know about franchising, and usually what they know is wrong!...

Sep 10, 2013

Warning Signs When Selecting A Franchise

It’s easy to get excited about investing in a franchise—just look at the numbers: There are 757,000+ franchised small businesses in 75+ different major industries. Franchises...

Sep 10, 2013

Do risk takers buy franchises?

Dr. John Hayes, who teaches The A to Zs of Buying a Franchise at the International Franchise Expos, said he thought franchisees were risk takers until he interviewed franchisees for a book. “When...

Aug 28, 2013

Franchise "Speed Dating", You Only Have a Moment.

As media has evolved from traditional broadcast and print to the wide array of options on the Internet, franchise recruitment professionals have found themselves fighting to gain the attention of...

Aug 26, 2013

Advantages of a large franchise network

In the last post, we discussed the advantages of small franchise networks. In this post we’ll look at the advantages of large franchise networks. Large networks, those with more than 250...

Aug 5, 2013

Advantages of a small franchise network

This is a real story. A new franchisee telephoned his franchisor, the originator of the franchise operating system, and said, “I’ve got a problem. I’m not able to close any deals, and I don’t know...

Jul 22, 2013

Do you have the right personality to be a...

Before buying a franchise, one of the most important questions to ask yourself is: “Do I have the right personality to be a franchisee?” People are all different, and so are franchises. As a...

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