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Franchise Articles


Jan 20, 2014

Why do some franchise relationships fail?

In an earlier article, I explained that franchising is a simple relationship: The franchisor creates a successful business and then trains franchisees to duplicate the business. Franchisees...
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Jan 9, 2014

ABCs of Franchising

The Fundamentals of the Franchise Relationship Franchising is a very simple concept, and when both franchisor and franchisee understand how it works, it can work beautifully!...
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Dec 9, 2013

Franchise Fees Part III - Ad Fee

Making Sense of Advertising Fees Brand identity. How do you achieve it? Advertising! Every business owner knows that brand identity drives customers and revenues, but how many small...
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Nov 11, 2013

The merits of using a franchise broker

Buying a franchise is akin to buying a house. You’ve got to spend a lot of time looking, considering, comparing and thinking. And most of us don’t want to do all that work on our own. That’s why we...
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Nov 4, 2013

What good are franchise advisors?

You wouldn’t agree to surgery before talking to a doctor, and you shouldn’t buy a franchise before talking to several professional advisors. The doctor will examine you and look at your X-rays to...
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Oct 22, 2013

Questions to ask existing franchisees

Some prospective franchisees admit they do not know what to ask existing franchisees, and others say they know what they’d like to ask, but they don’t know how! Don’t let either situation stop you...
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Oct 10, 2013

10 Tips for attending a franchise expo

The fastest way to find the franchise business that makes sense for you, professionally, personally and financially, is to visit a franchise expo and spend time getting to know franchisors. Many...
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Sep 30, 2013

5 Myths of Franchise Ownership

The downside of telling your family and friends that you’re going to buy a franchise is that they will want to tell you what they know about franchising, and usually what they know is wrong!...
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Sep 10, 2013

Do risk takers buy franchises?

Dr. John Hayes, who teaches The A to Zs of Buying a Franchise at the International Franchise Expos, said he thought franchisees were risk takers until he interviewed franchisees for a book. “When...
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Aug 26, 2013

Advantages of a large franchise network

In the last post, we discussed the advantages of small franchise networks. In this post we’ll look at the advantages of large franchise networks. Large networks, those with more than 250...
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Aug 5, 2013

Advantages of a small franchise network

This is a real story. A new franchisee telephoned his franchisor, the originator of the franchise operating system, and said, “I’ve got a problem. I’m not able to close any deals, and I don’t know...
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