“While other forms of marketing can be fleeting, signs and graphics have more staying power, visually communicating your messages for days, weeks or years at a time. They not only inform, direct and sell, but signs and graphics can also extend your brand or business identity,” explained Drue Townsend, Senior VP of Marketing for FASTSIGNS International, Inc. “What do your signs say about you? What kind of impression are they making on your behalf? What business objectives are they working to help you meet? As an integral part of your business and marketing plan, an organization’s visual presence should professionally and clearly represent who they are and what they do. Many businesses could benefit from a sign and graphics transformation, and that’s where we can help.”
FASTSIGNS has provided a limited number of free makeovers to small businesses in the past, but this is the first time they have used a public outlet to determine the recipient. During the MetamorphoSIGN contest, two $10,000 sign and graphics makeovers will be awarded; one winner will be voted on by the social media world online and the other winner will be determined by FASTSIGNS.
“During the voting period, anyone can cast a vote for their favorite business or organization and they can vote once a day,” said Townsend. “We’re excited for communities to get involved by showing their support for local businesses and organizations in need of a transformation—they can make a difference and help someone they know win a makeover.”
The makeover entry submission period is from July 18 – August 12. Businesses interested in being considered for the makeovers can visit www.metamorphosign.com to submit their entry, which is a 250-word write-up about why they should win and a photo of their business. Entries will be viewable on metamorphosign.com and open for online voting from August 22 – September 2. During the two-week voting period, all who vote will be entered into weekly drawings to win one of six $50 American Express gift cards. The two makeover winners will be announced on September 23.
To learn more about the contest, to submit your business or to vote, visit www.metamorphosign.com.
FASTSIGNS International, Inc. is the worldwide franchisor for the more than 530 FASTSIGNS® centers located in the US, Canada, the UK, Brazil, Mexico, the Caribbean and Australia (where centers operate under the name SIGNWAVE®).
FASTSIGNS® sign and graphics centers leverage marketing and sign knowledge, state-of-the-art technology, project management and innovative thinking to solve customers’ marketing and visual communications challenges—large and small—with effective, impactful signs and graphics. Centers provide consulting, file transfer, design, production, delivery and installation for a full range of custom sign and graphics solutions—from the simple…to the simply impossible™. For more information, visit www.fastsigns.com or call 800.FASTSIGNS.