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How you use social media has the chance to either make or break your business. So, why not do everything you can to take full advantage of all the perks that social websites have to offer?
Here at FranchiseExpo.com, we’re one of America’s leading franchise directories, and we want you to find the perfect franchise for you. But once you find the franchise that matches your personality and skills, your work isn’t over. You still must promote and take care of the franchise, and that includes winning the social media game.
In fact, here are three social media hacks you should keep in mind after you purchase your franchise:
- Create a brand voice and use it throughout - People like someone they can relate to, which is why you should be doing everything you can to make sure your brand has a voice that your target audience finds appealing. Once you’ve established the right voice for your franchise, use it throughout all social media platforms and just about every time you post something.
- Listen to your customers - One of the biggest mistakes that a franchise owner can make is not listening to their customers on social media. This is often one of the keys to determining what works and what doesn’t work for you. By listening to your customers online, you’ll find out what many people like and what they dislike so that you know what to keep and what to change. You can also speak to them directly, and resolve any issues quickly and easily.
- Be creative - In the world of social media, this is practically a given. You must be creative to get noticed. Although it’s good to throw self-promoting posts in every once in a while, that’s not all your followers want to see. Try using humorous, eye-catching, attention-grabbing posts, too. You know, the ones that would appeal to your audience’s emotions!
By following these social media hacks, you’ll be paving the path to success for your franchise.
Here at FranchiseExpo.com, we offer the opportunity for you to find the franchise that you’ve always wanted. To learn more about our different franchises, just browse our site!