Dickey's Barbecue Pit Logo

Dickey's Barbecue Pit

Initial Franchise Fee$20,000
Capital Required $100,000 ~ $124,000
Number of units 500
Investment Level $300,001 ~ $400,000
Franchising Since1994
Royalty Fee5% and 4% Marketing Fee

About Us

Dickey's Barbecue Pit is a true American success story serving Legit.Texas.Barbecue. across the world. Dickey's prides itself on authenticity, innovation and mouthwatering hickory-smoked barbecue.  In 1941, Travis Dickey opened the first location in Dallas, Texas. Franchising began in 1994 after loyal guests and bbq fanatics demanded more locations. Roland Dickey, Jr. became Chief Executive Officer in 2006 continuing the family tradition. As the fast-casual chain racks up awards and recognitions, the Dickey family still serves up the same quality barbecue recipes handed down for generations, coupled with the same brand of southern hospitality, only on a much larger scale.

Dickeys Food

What Sets Us Apart

  • Legit.Texas.Barbecue: Over 77 years of experience preparing, smoking, and serving the community with our award winning barbecue menu
  • Established Global Brand: Over 500+ locations, 44 states, and 8 countries
  • Our Menu: High quality Texas-style meats and a variety of savory sides
  • Eight Revenue Streams: Dine-in/Take-out, Catering, Online Ordering, Dickey’s App, 3rd Party Partnerships, Direct Delivery, Holiday Meals and Retail Items
  • Low franchise fees and initial investment
  • Protected territories and Multi-unit development
  • Multiple investment types with traditional and non-traditional sites
  • Turnkey business model with support before, during and after your grand opening
  • Innovative IT solutions
  • Support from the home office in all aspects of the business including Project Managers, Site Selection, Marketing, IT, Purchasing, Regional Support, and much more


"22 years ago my father Frank purchased the first Dickey’s franchise. Today I have taken over the family business and own six Dickey’s stores. My family has always loved being a part of the Dickey’s brand and watching it grow. While a lot has changed about Dickey’s, a lot has stayed the same. Dickey’s is still a family company and I appreciate that the Dickey family is still very much involved. We still have great quality food, and we are always improving with training, communications and the store’s appearance. I am happy and successful with Dickey’s, and appreciate all the support I get from the home office. I enjoy what I do and who I do it with."

-Dale Smith, 6 locations since 1994"


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