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Massage LuXe International


MassageLuXe® is a fast-growing massage franchise company providing massage services to clients, primarily through national franchise area developers and single unit franchises. Our spa revenue is driven by a membership revenue model that assures a significantly higher level of consistency to other spa revenues and profit on a year-round basis.

Facts & Figures

Liquid capital required
$200,001 - $500,000


The demand for massage franchises is growing faster than ever.

The massage industry is mainstream, stable and growing rapidly. According to the American Massage Therapy Association (AMTA), the massage therapy industry was a $16-20 billion dollar industry in 2009 and only continues to grow.

Almost a quarter of adult Americans had a massage at least once in the past 12 months. Americans of all ages and income levels are turning to routine massage for stress reduction, relaxation, sport injuries, complementary therapy, medical treatments, and as part of a holistic wellness lifestyle.

MassageLuxe® is one of the fastest growing companies in the massage industry with over 400 franchise units signed and in development.

Why MassageLuxe Is A Great Franchise Business to Own

MassageLuXe® is a pioneer in wellness membership and strives to be the best by offering our clients multiple levels of massage choices. We consistently work to deliver the highest quality services to our clients in the massage membership business by hiring the most qualified massage therapists and finding franchisees who share our passion and vision.

Some Advantages of Becoming a MassageLuXe Franchisee:

  • Innovative Approach to Massage Service – Join the team that is a pioneer of membership-based massage services.
  • Attractive Membership Pricing Structure – By offering a competitive monthly membership to customers, franchisees see a more consistent sales cycle, reducing administrative and billing time.
  • World Class Training and Ongoing Support – Our experienced franchise management team understands the resources needed to train, grow and help support our franchisees. We provide training at our headquarters and in your spas through manuals, video and supporting materials, through our training organizations staff and through multi-media and Internet based content.
  • Comprehensive Marketing Programs – Franchisees position an original marketing program designed to attract clients and establish a strong referral network and to encourage high client usage and retention. We effectively use radio, TV, direct mail, print, public relations, phone directory, word-of-mouth, in-spa marketing and email marketing campaigns.
  • Fully Computerized Operations – We offer our franchisees state-of-the-art management software to coordinate all aspects of the business, from scheduling client services to membership and sales tracking to financial management and reporting to the franchisee and the franchisor.
  • Professional Working Environment – We provide our professional staff with scheduled and presold massage clients, a professional work environment, linens and supplies and the outstanding physical design of our MassageLuXe spa locations.
  • Multiple Revenue Opportunities – In addition to potential membership service fees, we maximize sales through additional revenue opportunities, including gift card sales, retail sales of massage and special event opportunities.

Superior Launch and Support Services creates Superior Results:

  • Guidance in all phases of the start-up process, including site selection criteria and review
  • Financing resources
  • Marketing guidelines and materials
  • Promotional program updates
  • Assist in facility design
  • Proprietary Software
  • Exclusive equipment purchasing
  • Guidance in recruiting qualified massage therapists and in hiring and training staff members
  • Grand Opening promotion planning
  • Complete classroom training program
  • On-site training at your facility (at opening)
  • "Hands-on" field training at an active location Marketing and sales training
  • Use of confidential training and reference manuals
  • Periodic refresher and advanced training

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