Primrose School Franchising Company

Number of units 229
Franchising Since1989

Become a Primrose Schools Franchise Owner and see how rewarding educational child care can be. On average, Primrose franchise owners whose schools were open for at least two years average gross revenues of $1,536,135 and $416,998 in adjusted operating income.*

Primrose is different.

Primrose Schools delivers a unique, educational curriculum that is brought to life by passionate, caring teachers. For more than 30 years, Primrose Schools has been The Leader in Educational Child Care®, dedicated to giving children a strong foundation for their futures.

What makes Primrose so in demand?

Curriculum: Parents choose Primrose because of the school's Balanced Learning® curriculum. Created by a team of early childhood educators, the curriculum is proven and based on national development and learning standards.

School Readiness: According to an external survey, Primrose parents rate their children above 90 percent in school readiness for elementary school. Parents whose children attended Primrose indicate a greater percentage of above-average performance for their children than parents whose children did not have prior Primrose Schools experience.

Accreditation: All Primrose Schools are required to become SACS CASI or NCA CASI accredited. Their educational accreditation from AdvancED is awarded for meeting comprehensive and rigorous standards on curriculum, safety, teacher education, and professional development. The organizations assess 13,000 schools across the country including K-12 schools, colleges and universities. Primrose was the first preschool organization in the United States to achieve this award, and it's something that others can't match.

Academic Achievement: Bracken Assessment Results show Primrose students perform at about twice the level as their peers and show greater mastery of school readiness concepts. Primrose uses the Bracken Assessment, a nationally standardized assessment tool, to evaluate basic concepts foundational to school success.

Franchise support: Primrose Schools offers expert training and support for not only the educational programs, but for marketing and administration as well.

Primrose uses demographic modeling processes to determine a school's optimal location, usually a route that's convenient for the parents and children the schools' serve.

A solid foundation: Primrose Schools is rated among the best Small Business Administration-backed loan performers with a failure rate of less than 5 percent - among the lowest in the entire franchise industry.*

Qualified candidates will have:

  • At least $350,000 in liquid assets
  • A minimum net worth of $500,000


Learn how as a Primrose Franchise Owner you have the ability to make a difference in the lives of families and benefit in your own life as well.

*Figures reflect 2010 averages for 151 Primrose Schools with a capacity of between 145 and 206 children (not including our company-owned School) that were in operation continuously during the period from January 1, 2009 through December 31, 2010 and from whom we received complete and timely financial information for 2010. These figures are published in our Franchise Disclosure Document and you should review that document for all the details and these figures. There were an additional 28 Primrose Schools with similar capacities which were not added to the sample because we did not receive the relevant financial information from their franchise owners. "Adjusted Operating Income" means earnings before interest, taxes, depreciation, amortization and rent. A new franchise owner's results may differ from these figures. There are no assurances that you will do as well.

This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law.

** Gibson, R. (2008, July 1). A Look at the Performance of Loans that are Guaranteed by the SBA. Wall Street Journal. Used with permission of the Wall Street Journal.


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