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Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Manalto Marketing

About Manalto

Manalto Enterprise is a cloud-based social media management software that enables enterprises to efficiently manage their social media presence across multiple social platforms, at scale, with alignment to their structure. The Manalto solution delivers controls to support brand management and risk management across social media. Manalto saves time, money and resources, while allowing visibility to ensure real-time customer service and engagement. Manalto is headquartered in Reston, VA and supports customers globally.

Jim McKerlie

Jim McKerlie is the Executive Chair at Manalto Inc. He is a highly regarded business leader and entrepreneur with over 25 years building organizations. Jim was integral in creating an international accountancy and advisory group that compromised 2000 members at its peak. He also co-founded a supplier business that dealt with extremely large franchise groups and worked closed with franchise management. He has been a pioneer in digital around the world and assisted many organizations as they adopted digital to transform the way they did business.

Recent Posts by Manalto

5 Tips to Maximize Your Conference Exposure with Social Media

Gaining and maintaining exposure onsite at a conference is often a challenging task and becomes increasingly more difficult the larger the event.

Social Media Trends for Franchise Brands in 2017

As we move into 2017 it will be interesting to see how these trends evolve and what new and innovative ways are discovered to reach target audiences and stay at the cutting edge of the franchise industry!

6 Tips for a Successful Holiday Season on Social Media

These 6 tips will help you to succeed with social media this holiday season. Scheduling posts ahead of time will also help to alleviate the stress during this busy time of year.

5 Ways to Strengthen Brand Loyalty on Social Media

It’s essential to make providing your customers with rich and engaging content a top priority. Hopefully, you will continue to gain new customers and keep those you currently have excited and loyal to your brand.

The Importance of Reputation Management for Franchises on Social Media

Social media is the most widespread and instant form of global communication, information sharing and engagement utilized by consumers and businesses today.

Latest Social Media Platforms

Latest Social Media Platforms making it easier for businesses to engage with customers. Let’s take a look at just some of the latest updates from the major platforms business.

Support Your Franchisees with Hyperlocal Social Media Marketing

Take the right steps to easily support your franchisees with hyperlocal social media marketing. Social media is a cost-effective way to drive consumer growth and consumers expect their favorite brands to have a social media presence.

Social Media Trends and Tools for Growing Franchise Systems

What is the next big thing in the social media world? Here are two simple ideas to start creating cost effective short-form video or audio clips to grab the attention of your audience.

Effectively Managing a Franchise System Brand on Social Media

Controlling the domino effect on social media Social media has the power to expose and to shape the reputation of a franchise system. Just as good reviews can benefit a business on social media.