A franchise business consultant for more than 30 years, Mark
Siebert is the founder of the iFranchise Group and author of
Franchise Your Business: The Guide to Employing the Greatest Growth
Strategy Ever (Entrepreneur Press), as well as the author of
numerous articles on franchising. He has worked with hundreds of
franchisors from a variety of industries. His expertise is in
evaluating companies for franchisability, structuring franchise
offerings and developing franchise programs. During his career,
Siebert has personally assisted over 30 Fortune 2000 companies and
over 500 startup-franchisors.
The iFranchise Group’s consulting services for both emerging
and established franchisors have earned the firm international
renown. With more than 500 years of collective expertise in
franchise strategy, operations, marketing, and sales, Siebert and
his team of franchise consultants have worked with many of the
nation's top franchises.
He holds a B.S. in Advertising and an M.B.A. from Northern
Illinois University, and has taught undergraduate and post-graduate
courses in business and in franchising at several Chicago-area
universities.