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What to Look for in Cosmetic Franchise Opportunities

A cosmetic franchise might just be the best opportunity available that will allow you to establish a lucrative and rewarding career. The cosmetic business is huge and shows no signs of shrinking. But that doesn’t mean anybody can buy a cosmetics franchise and instantly get rich. Far from it. First, you need to be the right kind of franchisee for a cosmetic franchise. And second, you need the right cosmetic franchise opportunity if you’re going to be successful. This article will go over what to look for in a cosmetic franchise opportunity.

The Cosmetic Business

Ask anyone what they think the cosmetic business is and they will almost certainly say it’s about selling makeup to people. Lipstick, lip gloss, blush, eyeliner, mascara, foundation, and all the other types of makeup you can think of are certainly a huge part of the cosmetic industry. But they are not the sum of the cosmetic industry. Cosmetic and beauty businesses offer a plethora of products and services beyond just makeup and any cosmetic franchise opportunity you pursue should reflect this. Look for a cosmetic franchise that is exploring what else the world of cosmetics, beauty and wellness have to offer. What are the areas of growth?

An Ounce Of Prevention

Makeup is great for when you want to look pretty or special for a night out. Or for a costume, for that matter. But what does makeup do? Essentially, it covers something up. Wrinkles, pimples, pale skin, thin lips, short lashes, whatever; there’s a cosmetic to enhance or cover up any perceived imperfection that you have. But why start there? Why not prevent some of these imperfections if you can?


Cryotherapy is a major area of growth when it comes to the beauty industry. Cryotherapy businesses are not strictly cosmetic franchises, it’s true. But they’re in the realm of cosmetic franchises and they might just provide the right opportunity for you. Cryotherapy essentially reduces inflammation. This means puffy faces and wrinkles are less evident making it an effective cosmetic and anti-aging treatment. But cryotherapy goes beyond the cosmetic. It can be used to help with pain management, to speed up recovery from accidents or sports injuries, and even to help with weight loss. This means that a cryotherapy business might not just be a perfect cosmetic franchise opportunity, but the perfect opportunity to get into cosmetics, health, and general wellness.

Cryotherapy isn’t just a great cosmetic franchise opportunity because it uses cutting edge technology and is, let’s face it, really cool. It’s a great opportunity because it is in demand and it is a growing industry. The cryotherapy business is booming and over the next eight to ten years it is predicted to take an 8-11% market share of what will be a multi trillion dollar health and wellness industry by the year 2022.

Be The Boss

To learn more about cosmetic and beauty businesses, the cryotherapy business more specifically, or to find the perfect cosmetic franchise opportunity for you, please get in touch with us at Be The Boss today.

Rob Lancit Vice President-Internet Brands, MFV Expositions
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