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Franchise Articles

Top 5 Things Franchisees Must Do To Finish Strong in 2016

You are down to the last two quarters of the year. Here’s where you need to focus. Read top 5 things franchisees must do to finish strong in 2016.

Do Your Employees Know Who They Work For?

Now, the fact that an hourly co-worker might respond to a question about who they work for with the name of the brand is not terribly surprising. After all, the brand is the easiest response.

Where to Find the Best Hourly Employees – Part II

The best sources of new hires have changed very little over the past 25 years and the hands-down best sources of great new employees are still re-recruiting former employees and referrals from present employees.

Join the Plug n’ Play Revolution

Screw Henry Ford we are no longer in the industrial age. Who wants to be yet another cog in the wheel? It’s time to think plug n’ play instead of cookie cutter.

To Head Lease or not to Head Lease

Whoever signs the head lease maintains more control but will, conversely, spend more time on management issues including paying rent directly to the landlord and complaining about leasing issues.

Do Prospects Suffer From ADD Following IFE, Or Do You?

The 2016 IFE has come and gone and the dog days of summer are upon us. If you’re like most, your teams had completed their post-show analysis even before leaving New York.

The Importance of Reputation Management for Franchises on Social Media

Social media is the most widespread and instant form of global communication, information sharing and engagement utilized by consumers and businesses today.

Transgendered Employees in the Workplace

Lesbian, gay, bisexual and transgender rights continue to gain momentum and awareness in the media, the court system, and the legislature. Significant changes in the law promotive of ensuring equal opportunities exist within the workplace.

Architecting Your Franchise’s Marketing Strategy for International Expansion

According to a recent global survey conducted by the International Franchise Association on behalf of the World Franchise Council, “the penetration rate for non-domestic brands in some countries can be as high as 80 percent or more.