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LITTLE CAESARS® LOVE KITCHEN® SERVES UP HOT PIZZA MEALS TO DETROIT’S NEEDY

DETROIT – The Little Caesars Love Kitchen will once again roll into the MotorCity to provide fresh, hot pizza meals for people in need. To support the work of S.A.Y.(Super All Year) Detroit, a non-profit organization working to help the homelesspopulation in metro Detroit, the Little Caesars Love Kitchen will feed almost 2,000people and visit five sites, including the Capuchin Soup Kitchen beginning Monday, Feb.16.

A big-rig pizza kitchen on wheels, the Little Caesars Love Kitchen travels acrossthe continental United States and Canada meeting the needs of the hungry, thehomeless and disaster survivors.

“Little Caesars created the Love Kitchen to provide quality meals for people whoneed them, and we’re committed to helping people in need here at home,” said DavidScrivano, president, Little Caesar Enterprises, Inc. “Giving back has been part of theway Little Caesars does business since its founding nearly 50 years ago. As a familycompany we feel it’s important to reach out to families and continue our partnership withS.A.Y. Detroit by serving soup kitchens and shelters in our community.”

S.A.Y. Detroit, was founded by Mitch Albom in 2006 during Detroit’s hosting ofSuper Bowl XL. Little Caesars became involved with the organization when IlitchCharities made a significant $150,000 contribution to fund an infant care center forCoalition on Temporary Shelters (COTS) in Detroit, which is now open.

“When Ilitch Charities provided the donation for COTS, the Little Caesars LoveKitchen was on site serving. Little Caesars President, Dave Scrivano and I agreed that itwould be great to bring the Love Kitchen to Detroit every February to make a difference,”said Mitch Albom, author and founder of S.A.Y. Detroit. “Through S.A.Y. Detroit,Detroiters have shown that the spirit of the Super Bowl celebration did not end threeyears ago for its most distressed citizens, but continues through our program.”

The Little Caesars Love Kitchen has fed more than two million people in 48states and four Canadian provinces. It has also responded to disasters such as thefloods in Iowa, Hurricanes Ike, Katrina and Rita, the site of the World Trade Centerattacks on Sept. 11, 2001, and the 1995 Federal Building bombing in Oklahoma City.Established in 1985, the Love Kitchen exemplifies Little Caesars’ strong tradition ofgiving back to America’s communities.

Local Little Caesars franchise owners and company regional offices donate allfood and labor costs for the Love Kitchen servings. An estimated 50,000 Little Caesarsfranchise owners and employees have volunteered their time over the years to supportthe program.

“Little Caesars believes in giving back to the communities in which it doesbusiness,” said Louis Asher, Little Caesars Detroit area franchisee. “The Little CaesarsLove Kitchen is a team effort to help make a difference.”

Former Presidents Bill Clinton and George Bush awarded The President'sVolunteer Action Award Citation to Little Caesars for its volunteers' contributions to theLove Kitchen. Little Caesars also received a Presidential Citation for Private SectorInitiatives for the Love Kitchen program under the Reagan administration. It hasreceived a certificate of appreciation from the State of Michigan and has beenrecognized by the Detroit City Council for its efforts.

Throughout the week, the Little Caesars Love Kitchen will visit:
  • St. Peter Episcopal Church, 1950 Trumbull and Michigan Ave.
  • Coalition on Temporary Shelters (COTS), 26 Peterboro (at Woodward Ave.)
  • Fort Street Presbyterian Church, 631 West Fort St.
  • Detroit Rescue Mission, 3535 Third St.
The Little Caesars Love Kitchen will also visit additional locations in the greaterDetroit area the week of Feb. 23.

About Little Caesars

Little Caesars Pizza founders Michael and Marian Ilitch opened their firstrestaurant in Garden City, Michigan in 1959. Little Caesars built more stores in the U.S.in 2008 than any other pizza chain and today is the largest carry-out chain internationallywith restaurants on five continents. Little Caesars is growing in prime markets across thecountry, and is offering strong franchisee candidates an opportunity for independencewith a proven system. In addition, Little Caesars offers strong brand awareness with oneof the most recognized and appealing characters in the country, Little Caesar.

In addition to Little Caesars Pizza, Ilitch companies in the food, sports andentertainment industries include: the Detroit Red Wings, Olympia Entertainment,Olympia Development, Blue Line Foodservice Distribution, Champion Foods, IlitchHoldings, Inc., Uptown Entertainment, Little Caesars Pizza Kit Fundraising Program, anda variety of venues within these entities. Michael Ilitch owns the Detroit Tigers. MarianIlitch owns MotorCity Casino Hotel.

For more information about Little Caesars and available franchise opportunitiesor the Little Caesars Love Kitchen, visit www.LittleCaesars.com
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