Chad Fotheringham - President, Amada Senior Care
Tell us about the Amada Senior Care concept.
How and when did youbecome involved with Amada Senior Care? 2007
What are some of theadvantages in being a Amada Senior Care franchisee?
The founders stillrun a very successful home care operation in Orange County, CA. We have national relationships with keyreferral sources.
Who is your idealfranchisee?
Big heart, able torun a fast pace business, and able to connect with families and referralsources.
Tell us a littleabout the Senior Care Market? More than 10,000 people turn 65 every day and by the end of 2014, thesenior population in America will reach nearly 50 million. By 2025, it willgrow to a staggering 72 million. (Source: The Department of Health and HumanServices and the State Department)
What are some of thegreatest lessons you’ve learned in growing this franchise?
Going from asuccessful business owner to coaching others to obtain success is noteasy. It takes just as much work asbuilding my business over the last 7 years.
Do you have a mentorand is there someone you use for inspiration?
My business partnerTafa Jefferson is a true entrepreneur. Ispent 10 years at Pfizer Pharmaceuticals and got used to a paycheck every twoweeks. I needed Tafa there to push methrough the hard times.
What advice do youhave for someone looking to acquire a Franchise?
Your caliber, who youare, is most important factor. There aremany great opportunities out there in several different industries. In the end YOU will be the deciding factor.
In your opinion, whydo you think that Amada Senior Care would be a great opportunity for someone?
There’s no questionthat the senior care market will continue to explode for the next 20years. Amada offers a great platform forthe entrepreneur who’s aggressive but loves helping others.
Interview with Mark Siebert - CEO, iFranchise Group
CEO of iFranchise Group, Mark C. Siebert has been consulting to franchisors since 1985, and has worked with some of the most successful franchisors in the world.